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Wolff Preparing to Divest Stake Valuing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has guided Mercedes to record-breaking achievements in F1

Mercedes team principal Toto Wolff is engaged in advanced talks to sell a portion of his shareholding in the Mercedes F1 outfit.

This transaction values Mercedes at £4.6 billion – a record for an F1 team – after McLaren were valued at £3.5bn in a change of corporate structure in September.

Wolff, who holds a 33% stake of Mercedes F1, plans to divest a stake in the region of five percent.

The 53-year-old would stay on as team principal and CEO should the deal proceed.

Ownership Structure

The other shareholders in the team are Mercedes and industrial group Ineos, who both hold one-third of the enterprise.

An official representative stated: "We will be making no comment on the matter. The management structure of the team will remain unchanged, and each shareholder are fully committed to the ongoing success of Mercedes-Benz in F1."

Valuation Growth

This arrangement would represent a substantial rise in value of Mercedes F1 since Ineos bought its share for £208m in 2022.

This surge reflects the growth in valuations of Formula 1 outfits recently due to the increasing appeal of Formula 1 globally.

This trend was evident with the success of the F1 movie starring Hollywood star Brad Pitt, which was released in summer 2023 and earned more than $630m (£458m) at cinemas worldwide.

It is the actor's top-grossing movie and the highest-earning sports movie to date.

Present Performance

The Mercedes team are second in the team standings, trailing McLaren, with three Grands Prix remaining in the current championship.

Their lead driver British driver George Russell has won two of the 21 races this year and is fourth in the individual standings after McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a unprecedented eight consecutive constructors' championships and seven drivers' titles, six for Lewis Hamilton and one for Nico Rosberg, from 2014 to 2021.

About the author

Holly Reed

A cultural historian and travel writer with a passion for uncovering Britain's hidden gems and sharing authentic stories.

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